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Articles We Like

Industry News

Take a read through our curated list of articles related to programmatic marketing from around the web. These articles encourage us to think outside the box, and challenge us to move this industry in the right direction.

Industry News

Take a read through our curated list of articles related to programmatic marketing from around the web. These articles encourage us to think outside the box, and challenge us to move this industry in the right direction.

technology trends

4 Tech Trends Shaping the Future of Media and Entertainment

By Jennifer Spencer - June 18, 2019

adacado personas

Buyer Personas: One Method Doesn’t Fit All

By Aaron Agius - May 20, 2019

IAB’s Transparency And Consent Framework Update Is In, And Hopefully Google Will Be Too

by AdExchanger // Thursday, April 25th, 2019 – 11:16 am

Confused About What Makes Something Programmatic? It Needs These 3 Features

By Kathleen Petersen April 1, 2019

Time to Get Personal with Dynamic Creative

By Sierra Ducey March 27, 2019

Leverage First-Party Data to Boost Personalization

By adtaxi FEBRUARY 26, 2019

What is programmatic advertising? A beginner’s guide

By Charlotte Rogers 27 Mar 2017 10:00 am